typography

Typography

In the Transformers title sequence the typography is effective because the words are bold and stand out. They look as if they are metal which fits the genre of the film. Also the writing is 3-D and transforms the words like the transformers in the film. This links directly with the film and introduces the audience to the science fiction genre.

In The Girl With The Dragon Tattoo the typography is dark which fits with the theme of the film. Also the writing is bold so it draws attention to it. The letters move slightly which gives a creepy feel to the film. The actors names are in white which contrasts the black background and draws the audiences attention to the names.

In the Juno title sequence the typography is effective as they have used large, colourful letters and put them in different places to draw attention to them. Also, the font moves in and out in certain places making the audience more likely to read them. The font looks like someone has drawn them which fits with the genre of an indie comedy.